MTN Nigeria has held the Kano edition of its "100 Gathering" initiative, bringing together hundreds of young entrepreneurs, creatives, innovators and technology enthusiasts to encourage innovation, collaboration and youth empowerment.
The event provided a platform for participants, including entrepreneurs, artists, writers, gamers and content creators, to exchange ideas, showcase their talents and develop solutions to challenges facing their communities.
Speaking during the programme, MTN Nigeria's Senior Manager for Sales in the Northeast Region, Abu-Sufyan Aliyu, said the initiative was created to connect young Nigerians and inspire innovative ideas that can make a positive social impact.
According to him, the programme has already been hosted in Lagos, Enugu and Aba before arriving in Kano, reflecting MTN's commitment to supporting young people across the country.
Aliyu added that the event also featured a business pitch competition, where winners received financial grants to help grow their ideas. The overall winner received ₦2.5 million, while the second and third-place winners were awarded ₦1.5 million and ₦1 million, respectively.
The programme included gaming contests, art exhibitions, networking sessions and business engagements designed to encourage creativity and entrepreneurship.
The pitch competition was won by Samiat Yusuf, co-founder of Applicant, a digital platform that helps organisations manage applications, participant selection, attendance tracking, communications and programme reporting.
Yusuf said the funding would enable her team to improve the platform, expand its workforce and reach more organisations.
MTN said the "100 Gathering" initiative will continue in other cities across Nigeria as part of its efforts to promote youth innovation, entrepreneurship and community development.
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